What a Tarot Reading Actually Does (Most Sites Won't Tell You)
- CB Rowan
- Jun 18
- 3 min read
Every tarot site on the internet uses the word "tailored." Mine included, until I sat down to actually write about what that's supposed to mean.
Here's the problem: "tailored" has become marketing shorthand for I will say things that are vaguely about your life instead of vaguely about life in general.
That's not a service. That's a fortune cookie with better branding.
So let's skip the marketing version and talk about what's actually happening when you sit down for a reading.
A reading is not a verdict. It's diagnostic and reflects a life in motion.

One of the biggest misconceptions about tarot is that it's predictive in a definitive way. It isn't, and treating it that way is how people end up either dismissing the whole practice or outsourcing their decisions and free will.
Rachel Pollack spent her career arguing that tarot works as a mirror, not a window — it shows you the shape of what's already moving in your life, not a glimpse into a fixed future you have no hand in. Mary Greer took it further, in mapping the reading onto an examination of self, exploring the cards as elements of the psyche in a way that would make Jung proud. She treats reversed cards and the uncomfortable ones as the material worth sitting with, the shadow content most readings (and most people) try to read around. And T. Susan Chang's decanic work — which is the backbone of how I read the minor arcana — insists on specificity: not "change is coming," but a particular kind of change, asking a particular kind of question, at a particular time.
Put those together and you get the way I approach the tarot: it's a structured way to look at a situation you're too close to, using a symbolic language precise enough to say something other than what you already believe about yourself. Then we look at where things might go if you stay on the current trajectory or make specific choices.
That's not two-bit fortune-telling. That's diagnostics with a deck.
What "tailored" should actually mean
A reading is only as useful as the question underneath it. "What's going to happen with my career" gets you a vague, hedge-everything spread. "Should I take the offer or push for the promotion I've been told is six months out" gets you something you can actually use.
So before a session, I'd rather you bring me a real, specific, slightly uncomfortable question than a polite, open-ended one. The discomfort is usually the tell that you've found the actual question. You deserve honesty and compassion--no judgment--for where you are right now.
My sessions are entirely confidential unless otherwise agreed.
What happens in the room
No BS. That's a rule. Sure, I love an atmosphere, but you'll get no theatrics from me. To do otherwise degrades the practice and our time.
You bring a question, I shuffle, the cards land in a spread built for the kind of question you've asked, and then we talk. Not a monologue where I tell you "What The Cards Say" while you nod — a conversation. We ask follow-up questions to refine, dig deeper and expose the nuance. We follow the thread of where the reading actually goes instead of where the first card pointed. The cards are the start of the conversation, not the verdict at the end of it.
If a reading doesn't make you think, it's not a reading. It's a performance.

After the session
The reading isn't the work. What you do with it is the work. I'd rather you leave with one sentence you can't stop turning over than ten cards' worth of meanings you'll forget by dinner. Write the sentence down. Sit with whichever part of it you'd rather not be true — that's usually the part that matters.
Choosing who reads for you
Skip anyone whose marketing copy sounds like it could be on literally anyone else's site. Ask what tradition they're actually reading from, not just "tarot" as a vague umbrella term. Ask how they handle a reversed card, or a death card, or an answer you don't want — readers who soften everything aren't being kind, they're avoiding the part of the job that requires nerve.
Tarot isn't a vending machine. It's a practice — old, specific, and a lot more rigorous than the industry's marketing copy gives it credit for. If you want to work with it that way, book a reading and bring me the real question.





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